Review panel

You may not be a Web designer, but…

You may not be a Web designer, but…

It might just be useful to see the world from their perspective: this video does quite a good job of conveying their ultimate ‘nightmare experience’: the dreaded Design Review with the client

This man has been doing ‘Interaction Design’ since long before the web existed and he was influential on some of the earliest web designs.

If you are in the business of innovation, I wouldn’t be surprised if you find at least some of his insights to be helpful, whatever your product or service, online or offline.

Charlie Kreitzberg – Surviving a Design Review from Interaction Design Association on Vimeo.

Charlie is founder and CEO of Cognetics Corporation.

Charlie began designing user interfaces in 1982 and has created award-winning interactive designs that synthesize computer technology with human cognition.

Charlie’s designs have been used in automated teller machines, medical software, and knowledge systems.

He is a pioneer in web design and the developer of HyperTies — a browser that influenced early web development.

He also led the development of the LUCID Framework which is widely used for user experience design.

Charlie has lectured and consulted at corporations and universities worldwide. He has served as an expert witness in software interface patent disputes.

He is Founding Editor of User Experience magazine; he has authored numerous articles and has served on the national boards of the Usability Professionals Association and the Society for Information Management.

He holds advanced degrees in computer science and psychology.

Dr. Kreitzberg also serves as the Technology Director for Einstein’s Alley, a New Jersey economic development initiative.

3 Responses to “You may not be a Web designer, but…”

  1. Kit Dotson says:

    User interface design is in fact much more useful to everyone than just to web developers. We use it every day. In fact, books use it — a Table Of Contents, numbered pages, and so forth are all designs to help interface the user (you) with the book (the system.) Computers just present a particularly new challenge because they’re a lot more interactive than something like a book, or a lamp, or whatever.

    People tend to like to approach things as if they’re simple. They don’t like extremely complex instructions (see: the universal anecdote about programming a VCR) and prefer systems that educate them on how to proceed, and after they know what they’re doing get out of their way. One thing in particularly is giving people unobtrusive help systems, tool tips, pop ups that explain what a button is or why, but quickly vanishes when the person isn’t activating it certainly help.

    Our lives are full of a multitude of tasks, each new piece of software or equipment should be striving to make our experience easier, not more frustrating. As a result, users will flock to products that have easy to manage, open interfaces — even if the product itself is sub par for the market.

  2. Debbie Todd says:

    I’ve been looking at the Interaction Design Association’s website:
    It’s quite user-friendly and invites people to join in with the process and become a member.  The discussion forums look quite lively and there are local groups listed so that you can hook up with other members of the organisation in your area to to find out about talks, workshops, meet-ups & events & conversation related to Interaction Design.It says that”Interaction Designers strive to create meaningful relationships between people and the products and services that they use, from computers to mobile devices to appliances and beyond. Our practices are evolving with the world”
    This all sounds like pretty exciting stuff, it’s great to think that the actual users of products could have some sort of input into the design process – that way, we will start to get products that we actually want rather than manufacturers spending a lot of effort on convincing us that we want their products.

  3. Latrisha Bland says:

    It remains that if your users can’t get around your website you will lose business, however, if you have a way for your customer or viewers to leave you input about what they like or dislike will help your web design all together.  Luke Wrobleski, the author of “Web form Design”, has come up with a new innovative way for viewers to interact and leave input on web design development.  Like social networks web designers can be more productive and able to create better user experiences. This new wave of future interaction will be flown over to not only the internet web but to be used as user interfaces on mobile application and television. To check out this more visit: . Even though the conference is past he was kind enough to keep a link posted with his useful information.  I honestly can say I don’t leave any feedback on website I go to visit as a customer or a plain viewer because usually there is no where for me to leave feedback or interact to give comments. I am sure having a way to interact with views and customers is a great asset to have so you can improve website design and bring more business to your website. 

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